A program of Home Instead Senior Care Foundation

For Nonprofits

Would you like to raise more money for your nonprofit?
Does your nonprofit organization serve those age 65 and better?
Would you like to grow your social media audiences?
Would you like to increase awareness for your mission?

If you answered YES to all these questions, than GIVE65 should be included in your organizations annual development plan. GIVE65 is the first crowd-fundraising platform that is exclusively devoted to helping nonprofits raise money online for programs and services that create hope for seniors.  

A CATALYST FOR SOCIAL CHANGE
As a nonprofit, you know how difficult it is to raise funds for programs and services that help seniors in need.  At GIVE65, we believe that we can inspire greater charitable giving in support of seniors when we all come together united around this common purpose.  By working together, we can increase social awareness and the capacity of nonprofit organizations to care for the growing senior population.

How to Participate

There are two ways your organization can participate on the GIVE65 platform.

  1. Participate in the annual GIVE65 Event
    Apply to participate in Home Instead Senior Care Foundation's annual 65-hour GIVE65 Event.  If selected to participate, your nonprofit will harness the power of generosity in your local community while competing for matching grants and financial rewards.  Not all participating organizations will receive matching funds, but all participating organizations will be able to compete for financial rewards. Applications for participation in the 2017 GIVE65 Event are accepted February 15 - April 26, 2017.

    LEARN MORE ABOUT THE GIVE65 EVENT
     
  2. Create a GIVE65 Project to raise funds for a program or service
    If your organization would like to feature a fundraising project on GIVE65 outside of the 65-hour GIVE65 Event, you are invited to apply. In 2017, applications are accepted February 15 - April 26 and August 1 - October 15. Maybe you need additional funding for a senior center, a transportation vehicle, respite services, low-income housing for seniors or possibly a nutrition program.  These are great examples of how GIVE65 can complement your fundraising efforts. A simple application allows your organization to raise funds online.

    APPLY NOW

How It Works

Home Instead Senior Care Foundation provides social media and e-communications marketing to help increase awareness for your project among an entirely new audience of potential donors. There is no cost to participate.  

Donations 

  • All GIVE65 donations are processed through the GIVE65 platform.  
  • There is an administrative fee of 8 percent plus credit card processing fees (currently 2.2 percent) deducted from each donation to your organization.     
  • Organizations can expect to receive approximately 90 percent of the total donations contributed.

Participation on GIVE65 is easy and unique!  Check out our resources and support to make your GIVE65 crowd-fundraising a success.

CHECK OUT OUR TOOLKITS

Eligibility Overview

To participate in any crowd-fundraising campaign featured on the GIVE65 site, selected nonprofit organizations must:

  • Serve seniors (age 65+) 
  • Be a 501 (c) (3) public charity in the United States
  • Provide a valid tax identification number (U.S. registered charities) 
  • Operate and serve seniors within the U.S. 
  • Be established for a minimum of one year
  • Complete and timely submit the official application for participation
  • Review and agree to the Terms of Use

Ineligible organizations include:

  • Private Foundations
  • 501 (c)(3) public charities categorized as 509 (a)(3) and (4) organizations

Previous Recipients of Grant Awards from Home Instead Senior Care Foundation

All selected nonprofit organizations meeting the above criteria are eligible for participation on the GIVE65 site as participants in the GIVE65 Event or a featured GIVE65 Project. 

Questions

Home Instead Senior Care Foundation will make the final determination as to any nonprofit organization's participation on the GIVE65 site.  For questions regarding eligibility, please contact Home Instead Senior Care Foundation at info@HomeInsteadFoundation.org or 402.455.0883.

GIVE65 Event Rules & Guidelines Overview

A complete list of Rules and Guidelines can be reviewed at Terms of Use.

  • Nonprofits seeking to participate in the 2017 GIVE65 Event have a period of 10 weeks (between February 15 - April 26) to complete and submit the online application to Home Instead Senior Care Foundation.
  • At any given time while participating on the GIVE65 site, only one organization profile is available per tax identification number or charity registration number.
  • There is an administrative fee of 8 percent plus a 2.2 percent (currently) credit card processing fees deducted from each donation.     
  • Participating nonprofits can expect to receive approximately 90 percent of the total donations contributed to them.
  • Matching grants and financial prize rewards may also be available to eligible participating nonprofits.
  • Nonprofit organizations who received a matching grant during the 2016 GIVE65 Event will not be eligible for a matching grants in the 2017 GIVE65 Event. However, these nonprofit organizations are still eligible for financial prize rewards.  
  • The Foundation will distribute any funds raised and any matching grants and any financial rewards awarded to participating nonprofits on either of the following dates, as applicable:  August 31, for such funds raised and such matching grants and financial rewards awarded during the immediately preceding timeframe of January 1 through July 31, or January 31, for such funds raised and such matching grants and financial rewards awarded during the immediately preceding timeframe of August 1 through December 31.

Matching Grants

  • At any time, Home Instead Senior Care Foundation reserves the right to award matching grants to nonprofits participating on the GIVE65 site. 
  • Matching grants are awarded dollar for dollar up to the designated value of the matching grant based on the total amount raised during the designated GIVE65 Event or GIVE65 Project.  Any participating nonprofit awarded a matching grant can expect to receive 100 percent of the designated match amount if the nonprofit raised an amount at least equal to or greater than the match amount through the GIVE65 site.
  • Nonprofit organizations who received a matching grant during the 2016 GIVE65 Event will not be eligible for a matching grants during 2017 GIVE65 Event. However, these nonprofit organizations are still eligible for financial prize rewards.  ​
  • The total amount of any matching grant awarded is determined solely by Home Instead Senior Care Foundation's Board of Directors and contingent upon the amount of funds available for distribution.
  • Organizations providing direct support to seniors are given the greatest consideration for matching grants as part of the GIVE65 site.
  • Any nonprofit receiving a matching grant will also be eligible to be considered for any available financial prize rewards as part of the GIVE65 Event.

Financial Prize Rewards

  • Any financial prize rewards are awarded at 100 percent of their value.  
  • The total amount of each financial prize reward is determined solely by Home Instead Senior Care Foundation's Board of Directors and contingent upon the amount of funds available for distribution.
  • All organizations invited to participate in the GIVE65 Event are eligible to be considered for any available financial prize rewards.
  • In connection with the annual GIVE65 Event scheduled for 2017, Home Instead Senior Care Foundation intends to award financial prize rewards to selected participating nonprofits in the total amount of $60,000 - to be divided evenly among two prize categories, with $30,000 available for each category.  Nonprofit organizations are eligible to receive one financial reward and are not eligible to receive a financial reward in both prize categories.
  • Each of the two prize categories is further divided into thirds in an effort to recognize participating nonprofit organizations at various levels of operating budget.   The prize categories are:

Prize Category #1: Most Dollars Raised 
Operating Budget Less than $500,000
Operating Budget Between $500,000 and $1 million
Operating Budget Over $1 million

Prize Category #2: Most Unique Donors*
Operating Budget Less than $500,000
Operating Budget Between $500,000 and $1 million
Operating Budget Over $1 million

* Example: If one donor gives five different online donations to the same organization, the donor will only be counted as one donor for purposes of this prize category.

Get Started

Visit the Home Instead Senior Care Foundation application portal to apply for participation on the GIVE65 site.

APPLY NOW

Please note the GIVE65 Event application is only available during the 10-week window of February 15 - April 26 when GIVE65 Event applications are accepted. Applications to use the site outside of the GIVE65 Event may be submitted between August 1 and October 15.